SUPERSTORE CONCEPT Beauty Supply Warehouse was established in Las Vegas, NV, with one ambitious goal—to create the most fantastic and mind-blowing beauty supply store on the face of the earth. The doors of our inaugural location swung open in December 2002, but the journey began 20 years prior when our founder immersed themselves in the beauty supply industry, working for a family-owned distribution company. Two decades of studying customers, manufacturers, buying patterns, and industry shifts led to the development of a bold and ambitious business model. Beauty Supply Warehouse sets itself ap
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