Novelty INC Wholesale is a product development company specializing in trendy gadgets and emerging retail products. Beginning with innovative concepts, we expertly shepherd them into tangible products. Our forte lies in discerning the pulse of the market and envisioning the ‘next big thing’.
Our process is seamless, encompassing design to procurement. All design work takes place in the US, orchestrated by our in-house team, while we collaborate closely with our overseas counterparts. Post-product creation, we undertake packaging and offer standard or unique programs—including direct import, guaranteed sale, and direct-store-delivery—to enhance our partners’ sales and profitability.