In Italian, VERO translates to TRUE, and it embodies the core of VeroBeauty—a self-sustained, family-owned business. We hold the belief that beauty is inherent in everyone, and our mission is simple: to assist individuals in enhancing their natural beauty. Established in 2005 in Doral, Florida, with a focus on serving customers in the Sunshine State and the Caribbean, we have since grown, expanding our presence online with dedicated teams in the Southeast and the West Coast.
Our objective is clear: to equip hairdressers and industry professionals with an extensive range of high-quality products from our diverse brands, offering a refined, fresh, and sophisticated approach to hair, skin, and makeup essentials. Committed to continual learning, VeroBeauty.com features dedicated sections for online classes, trend-centric articles, video tutorials, and creative ideas.
Driven by a passion for beauty and opulent lifestyles, our commitment is to provide swift, reliable, and personalized service—upholding the highest standards for our esteemed customers. At VeroBeauty, we strive to be your trusted ally, dedicated to elevating and celebrating the genuine beauty within you.
Own or work here?
